Brand Creation

Creative brands,
thoughtfully crafted

Our formula for a powerful brand: a combination of thoughtful choices that bring together verbal and visual elements to convey the desired message and emotion. We strive for a balance between creativity and research, ensuring every brand has a solid strategic, creative, and legal foundation.

Name Development

Creative and Cross-Linguistic
In name development, our primary focus is on the creative and linguistic aspects. We create names that are distinctive, cross-linguistic, and culturally relevant. This process begins with a deep understanding of your brand identity and target audience, followed by creative sessions to formulate unique and meaningful names.

Legal Validation as a Second Assurance
With our in-house IP team, we conduct legal checks from the creative phase onward. This ensures that your brand name is legally available and can be protected in your active regions. Our approach mitigates risks and provides certainty, from the European Union to global markets.

Clear Structure and Consistency
We assist in establishing a naming system and portfolio structure that enable growth and consistency, ensuring your brand remains strategically strong in the long term.

4 Elements of a Logo

Creative Development of Your Logo
Every strong logo consists of four essential elements: typography, color, symbol, and the name. We design logos that strengthen your brand and leave a lasting impression, with a focus on consistency and impact.

Tagline and Visual Support
We develop taglines, descriptors, and visual tools such as infographics and iconography. These elements enhance your brand story and ensure a powerful, cohesive identity.

Brand Identity and Applications

Brand Story and Brand Book
Your brand story forms the foundation of your communication. With a brand book, we document your vision, values, and identity guidelines, ensuring your team communicates consistently and inspiringly.

Visual Identity and Practical Implementation
Your brand comes to life through a complete identity that ensures consistency across all applications, from stationery to digital platforms. We develop a wide range of applications, including infographics and iconography, to strengthen your brand and make its story accessible.

Support and Implementation

Long-Term Partnership
We are more than a creative agency; we are your long-term branding partner. From brand implementation and roll-out to providing strategic support, we ensure your brand continues to evolve and thrive in a dynamic market. Our team is ready to guide you every step of the way.